Audience

The audience will be mostly young people and some adults 16-35 year olds. They are sociable, spend lots of time on the internet, they like going out and like or have an interest in photography. Anybody that is interested in photography will have an interest in watching the TV show. There is also comedy as well so people would want to be entertained. The demographic categories would be in group C-E.

E4 is on Freeview, Freesat, Sky and Virgin media so the reality tv show has potential to be broadcast to lots of people. There is E4HD on Sky and Virgin. It also has E4 +1 showing programmes on E4 an hour later. That and 4oD will increase the audience because anybody can watch the show when they have an internet connection.